SMS Workshop - Professional Photographers of ...

PPA will hold its second Studio Management Services workshop, “Planning for Profit” in Atlanta, February 26-28, 2007. The class will be limited to 18 studios – register today so you don’t miss the opportunity to participate in this intensive, hands-on workshop.

PLEASE NOTE – You must have produced at least $25,000 in gross sales during 2006 to qualify for this and future Studio Management Services workshops.

Future classes in 2007 will be held as follows:

May 7-9            Morton, Illinois August 20-22     San Francisco, CA December 3-5    Atlanta, GA

Details on exact locations and pricing for these workshops will be released in the near future. If you would like to receive advance notification, or to reserve your spot for a future workshop, please call Beth Moore at 800-339-5451, ext. 244.

Studio Management Services Workshop

Put your studio on the road to increased profitability in 2007 by attending PPA‘s 3-day Business Plan Workshop. Receive practical, down-to-earth instruction in both a group setting and one-on-one consultations on these essential elements for business success:

Sales levels that assure profitability Pricing photography for profit Knowing where your business stands through easy-to-understand managerial accounting Creating a compelling business concept and brand Strategies for marketing your business image Building marketing partnerships to increase business volume Marketing back to existing clients Comfortable sales techniques that increase profitability Can you afford to hire employees? What is an appropriate business model for your studio? Making the most of your studio space – home studio or retail location

To qualify for the workshop, you must have produced at least $25,000 in gross sales during 2006 to qualify for this and future Studio Management Services workshops. Also, complete a studio information questionnaire and submit your 2005 business tax return and financial statement and 2006 financial records (for more information about these requirements call 800-786-6277). An SMS accountant will use that information to compare your financial results to industry averages and best-performing studios in your category. An instructor will then create an easily understood 2007 financial plan that maximizes your profit potential.

Workshop fee:

$849.00 / 2nd person from same studio can attend for $299.00 A $300 non-refundable deposit is required to hold a spot in the class; the balance will be due no later than February 9, 2007. If you work with your spouse or business partner, it is strongly recommended that both attend.

This workshop is limited to 18 studios. In order to be guaranteed a space in the workshop, all required information, along with a $300 non-refundable deposit, must be submitted to PPA no later than February 9, 2007.

Register Today – call PPA‘s Customer Service Center at 800-786-6277.