IDD | 对话巨匠 吴滨：在探索中突破设计的边界/ VOL.13

RARA 系统定制家居

以构建国际领先的系统定制家居品牌为理念

对“IDD世界领先设计对话”的支持

        

IDD世界领先设计对话，是广州设计周联合GIA广州设计周全球伙伴联盟中的中外设计领先机构、组织和媒体发起的一项对话世界设计领先者的国际设计交流计划，IDD世界领先设计对话以「MASTER MIND巨匠的思索」为思想探寻的的主旨方向，希冀通过与世界领先设计巨匠对话，探索世界领先设计思想，以世界领先推动中国领先，以中国领先影响世界设计。

IDD世界领先设计对话 · 宣传片

十几年来，广州设计周对于中国设计与世界领先设计思索的交流对话从未停止，IDD世界领先设计对话以对话巨匠、发掘新声、臻选杰作三大内容版块构建年度运营体系，由此推动世界领先设计与中国设计之间的对话交流和发展。

  对话巨匠，追随领先  

Dialoguing With Masters To Follow The Leading

IDD将面向世界各国在设计领域具有领先建树、实践和思索的业界翘楚或机构，并联动中外领先设计机构、组织和媒体共同推举，每年甄选“IDD年度设计巨匠”，全年通过登门访谈、演讲论坛等形式对话“IDD年度设计巨匠”，探寻巨匠的思索，策划形成访谈视频、专题、出版刊物等内容，分别在HKDC香港设计中心的BODW+/viuTV进行全球播放，并在中外设计领先传播平台和渠道进行宣发和展示，希冀汇集世界领先设计思索，启迪中国乃至世界设计产业的更新发展。

对话巨匠，追随领先 | VOL.13

吴滨

中国 | China

 W.DESIGN 无间设计         

W.DESIGN 无间设计，由设计师吴滨(Ben Wu) 创立，多年来，以中国传统文化为土壤、立足当下，致力于生活观念的启迪，以及对未来的洞察与尝试。其具有国际化视野的团队，形成建筑、室内、软装、产品设计于一 体的专业体系，专注为空间赋予独一价值。已与中国TOP50房地产、酒店及文旅文创 项目等品牌达成战略合作，不止是呈现独到设计，更是结合品牌、商业、人群及定位 需求，提供全考量、定制化的解决方案。

W.DESIGN, founded by the interior designer Ben Wu, is dedicated to the enlightenment of life concepts and the insight and experimentation of the future. In the past years, it has been artistically rooted in traditional Chinese culture and has been designing for the present, thus creating his own version of “Modern Oriental” design language. While exploring the relevant demands of the clients, with the power of self-iteration and re-invention. It has a profound impact in creating a uniquely Chinese design with an international lifestyle in mind.

- IDD对话巨匠系列专访 -

本期走进W.DESIGN 无间设计

对话W.DESIGN⽆间设计、WS SPACE無集创始人吴滨

一起探讨现代主义设计语⾔

与东⽅美学意识创导的“摩登东⽅”设计理念

广州设计周 x RARA x OBJEKT境界杂志 联袂巨献

 吴滨 Ben Wu      

室内设计师

W.DESIGN⽆间设计、WS SPACE無集创始人

Interior Designer

Founder of W.DESIGN and WS SPACE

吴滨（Ben Wu）幼随张⼤千关⻔弟⼦——伏⽂彦先⽣学习中国⽔墨画，有深厚的传统艺术功底。结合现代主义设计语⾔与东⽅美学意识创导“摩登东⽅”设计理念，在当代空间中表达东⽅美学意境。吴滨获得第24届Andrew Martin室内设计全球⼤奖。作品从公共空间、酒店、⽂创社区到私⼈会所豪宅，以及艺术策展，均有涉猎。

Ben Wu has integrated modern design language with oriental aesthetics, to create the ' Oriental Modernism' design philosophy, which expresses oriental aesthetics in contemporary spaces. From design to lifestyle, ' Oriental Modernism' has been widely influential in China and abroad, and has won him the 24th Andrew Martin International Interior Design of the Year Award, which was praised by Western mainstream media as 'representing the rise of Chinese design'

1998年创⽴WS世尊，之后陆续开创W.DESIGN⽆间设计、WS SPACE無集 、未墨、海上等设计和⽣活⽅式品牌。

Ben Wu’s work spans from public spaces, hotels, cultural and creative communities to private clubs and luxury residences, as well as art curation.

从你的角度来说，如何理解领先？从中国传统的水墨到摩登东方，再到 ART DECO 上海本身的海派文化，再到最新合作的现当代艺术的国际画廊比如香格纳，做是这个是一种什么样的一个行为？计划好的一种策略，还是说纯凭喜爱，然后自然而然地吸引到好的合作平台再渗透到室内项目里？

What is your understanding of leadership? From Chinese ink painting, to modern oriental, a fusion with Shanghai-styled Art Deco, to long-term collaboration with international galleries in contemporary art such as ShangArt Gallery, all these artworks become part of your interior projects, how did this all happen?

一直以来，我都带领无间设计不断在探索中突破设计的边界，去尝试更多的领域，去创造更多元、更契合人们生活需求的场景空间。因为对我来说，一个好的设计师就像一个好导演，应该掌控整部戏，去涉猎多领域，将这些设计连缀起来构成一个全场域的完整体验，对我来说，这就是一种领先。

I have always been trying to lead W.DESIGN to break design boundaries, to integrate more disciplines, to create environments that meet clients’ needs and some more. I see a good designer as a good film director who would control the entire movie and weave different disciplines to deliver an overall holistic experience to the end user. This is leadership in my opinion.

这其实是通过设计所创造与传递的一种场所精神，它可能是朦胧的，需要通过细节才能展现：打比方去餐厅用餐的体验，抛开美食本身，我也会自然而然被空间环境所吸引，音乐、气味、甚至是温度……这其实就涵盖了我所说的全维度的设计理念。正因此，无间设计是最早提出室内、软装、陈设一体的室内设计公司的原因，我认为从人进入空间的那一秒起，他所处的空间就应该是被精心设计过的，这种设计可能看似不着痕迹，但无处不在。

This sense of place is created and delivered through design, it can be very sensual or intuitive to design. For instance, when I go to a restaurant, besides the good food I would naturally be attracted to the space, the music, or even the temperature…this is what I said holistic design approach. W.DESIGN is one of the first interior design firms in China that integrate interior hard and soft decoration and artistic styling all together many years ago. I believe spatial experience starts as soon as one steps into space. It seems invisible but it is very present and everywhere.

我更希望这种设计是经由实践被检验的，因此，我们有WS SPACE無集的餐饮空间，WSGALLERY的艺术空间，也与众多的画廊及艺术家合作。不仅是艺术展，无间的项目中也采用了诸多的艺术品，让艺术品真正进入空间中。

I also believe that design needs to be tested by reality. So we have WS SPACE, namely the restaurant, WS GALLERY for art, that works with many galleries and artists, not only to collaborate on exhibitions, but also to bring those artists’ real artwork into W.DESIGN’s interior projects, bringing authentic artistic touch to the interiors.

上海翠湖五集  

Lakeville Luxe in Shanghai  

上海 WS GALLERY 無集画廊——艺术与空间的融合  

WS GALLERY — Combining art and design  

WS SPACE 無集——生活实验场  

WS SPACE — lifestyle lab  

商业上餐饮和豪宅到样板间的客户都不是相同，您是如何把这么多不同的商业诉求处理得这么好？

With so many different client needs in various types of your design business, from F&B like Cafe to private villa, to mock-up rooms from real estate developers, how do you manage it so well?

面对不同的项目类型或目标客群，当然会产生不一样的设计思考。但我希望无论是什么领域的项目，我们都能传递一以贯之的设计理念。

Different project types or target clients would trigger my design thinking differently. I do hope our design concepts are consistent no matter what kind of project we are designing.

对于真正好的设计来说，每个项目因为它独特的目标或者条件，设计师切入的手法都是完全不一样的。比方说，有一些设计我们更多地从空间、从视觉的角度切入；有一些设计我们直接从材料、从人的体验感去切入，身为设计师往往需要因地制宜，去寻找平衡点。

We would start designing looking into the specific design brief or site conditions. Some projects we consider the space or visual angles, some other projects we emphasis on the materials or user experience, somehow we will need to find the balance that works the best.

 上海汤臣一品  

 Tomson Riviera in Shanghai  

 杭州海威叁拾浔  

 Riverside Mansion in Hangzhou  

您的工作时间分配大概是什么样子？会有百分之几放在设计项目上？有哪些项目投入特别多？

What is your time division like? How much percentage of your time will it be spent designing projects? What are the recent projects that are close to your heart?

我大部分的精力与时间都还是专注在项目设计上。当然无间设计是一家架构完备的设计公司，团队各司其职，保证最完美的设计。也正因为这样，每一年我能够将精力放在具有研发性、创新性的项目上。比如我们今年的全新酒店项目——梅里雪山酒店，它拥有得天独厚的地理条件与天然环境，因此如何将地域性与现代性更好地结合是我在这个项目中想要去探索与实践的。我们希望通过设计去传递是一种空间与时间上多维度的体验，让城市旅行者们在酒店中不仅享受美景，更能感受到人文的差异。

I spent most of my time designing. W.DESIGN has a management structure that ensures all teams work at their best and deliver the perfect designs. Therefore I could focus on research and innovative projects. Our upcoming new project – The Tnkhar Hotel in Yunnan Province, unique site conditions and natural environment. I would like to explore and combine the local character and the modern spirit. We design a multi-dimensional experience with time and space, where travelers can embrace the cultural differences and enjoy the breath-taking scenery.

梅里雪山酒店  

 The Tnkhar Hotel  

安吉WOH酒店  

 Woh Hotel Anji  

另一个项目是上海 WS SPACE 無集二楼即将开幕的 HAISHANG 餐厅。在这个项目中，我投入了大量的精力，希望将空间化为四维的情境发生地，去倡导之前提到的全维度的空间体验——从空间到环境，从食物到器物，从音乐到气味……每一个细节都融合了我们对设计的思考。

The other new project will be our own fine-dining restaurant, HAISHANG, on the second floor of WS SPACE. I dedicated a lot of energy to it, hoping to create the fore-mentioned holistic design, a four-dimensional space within the context, from space to environment, from food to objects, from music to flavor... Every little detail is taken care of. We hope to make it a destination for an enhanced dining experience with our design.

HAISHANG 餐厅，上海 WS SPACE 無集二楼  

HAISHANG Restaurant at 2nd floor of Shanghai WS SPACE  

未来有哪些比较关注的焦点？未来 5 年或者更远，比如 100 年后？

What is your focus in the near future, such as 5 years or the far future, like 100 years or more?

如果说要拉远到一百年，我蛮喜欢这个话题的。其实我觉得一百年后大家一定会回望这段历史，当下中国的设计，中国人的生活方式是怎样的。那我们既不应该是法国的，也不应该是明代的，所以就应该是代表当下的、今天的中国的状态。如果一个好的设计，它也许能代表这个时代，如果说短到五到十年，不管是互联网也好，元宇宙也好，各种平台也好，我觉得反过来讲可能你本身输出多么优质的内容，这是非常重要的。

I like this question, in 100 years people will definitely lookback about Chinese design and Chinese’s lifestyle. It should be about what was relevant in China then, not in France, not in Ming Dynasty either. A good design could reflect the time then.Speaking of 5 or 10 years from now, I would say it is very important to create good content, whether it is on the internet, or Metaverse, any other platforms.

未来五年，无论是无间设计还是我个人，目标都一定是做更好的设计，不仅能代表这个时代的审美，更应该具有前瞻性。因此我会带领团队去专门进行最新材料的研究与开发，对中国传统文化以及艺术的研究……并将这些研究真正运用到现代空间设计中，应该说，不管是当下还是未来，我们都是带着使命感去做设计的。

For the next 5 years, me and my team will continue designing and creating projects that are forward thinking. I will keep leading my team to develop the new materials and research into Chinese traditional culture and art, and apply our research results to modern space design. In other words, no matter it is now or future, we design with our sense of mission as always.

 成都世豪一墅江安  

U Villa in Chengdu  

 安吉未来山居  

Paradise Village In Anji  

您认为未来会有什么样的设计趋势？

What will future trends in design be like in your opinion?

一方面，就像我之前反复提到的，未来的空间设计，一定是一种涵盖全维度、全场域的设计体验。设计不仅是针对空间，更是去创造更美好、更多元、更富有意义的生活形态。

On the one hand, the future design will be an overall and multi-dimensional spatial experience as I mentioned before. Not only do we design space, but we are also influencing a much better, more diverse and meaningful lifestyle.

另一方面，我相信，未来东方文化的回归和复兴也一定是必然趋势，中国好的设计一定是在本土的土壤中生根发芽，未来大众对东方美学设计的需求也会越来越强。在未来，我也希望我们能用摩登东方的设计语言，去真正引领东方美学与生活方式的当代复兴。

On the other hand, I believe oriental aesthetics will return and revive, the good Chinese designs are rooted in China and will bloom nicely, and the future market will demand more oriental beauty as well. In the future W. Design will continue practicing “Oriental Modernism” and leading towards Oriental Aesthetics and lifestyle’s modern revival.

WS GALLERY 無集画廊与香格纳画廊联合呈现《漫长的瞬间》2022年11月  

图中为艺术家苏畅作品《扭矩》 

WS GALLERY and ShangArt gallery co-present exhibition  

《Endless Moment》 Nov 2022  

the artwork in the photo《Torque》by artist Chang Su  

图中为同一展览中艺术家韩锋作品《窗 》2016  

The artwork in the photo《Window》by artist Feng Han 2016  

图中为同一展览中艺术家苏畅作品《重叠》，2022  

The artwork in the photo《Overlap》by artist Chang Su, 2022  

您会给年轻设计师什么样的建议？

 What kind of advice would you give to younger designers?

我记得一个哲学老师讲的话，人最终追求的是结果还是追求的是过程。如果是追求过程的话，你是幸福的；如果一直追求结果的话，你是很累的。这就是为什么我说刚才说五年以后的理想状态，可能就是我在享受我创造的过程，享受我设计的过程。而且你有了这样的一个过程，一定会有个好的结果，至于那是什么，不要预期。

I remember a philosophy teacher once said to me, for a man to pursue the result or the process is the question, namely the destination or the journey. If one tries to enjoy the journey, one will be happy; if one goes after the destination, one will be tired. This is what I meant by my ideal state in 5 years that possibly I will be just enjoying the process of creating, designing. Once you have this process, it will have good results, no need to have expectations for the future.

© 图片提供：W.DESIGN⽆间设计

© 文案编辑：OBJEKT 境界（ink pasta）

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广州设计周组委会

GZDW Committee

Contact：陈女士 Orrero Chan

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