每天一早上线后你会看什么？查邮件还是上Facebook（这个网站天朝不存在，那就其他吧，开心、人人、微博）中的好友动态？每个人都能说出自己上线后的“习惯动作”。
A new study from ExactTarget, an e-mail and social media marketing company, says you tend to be more task-oriented and only interact with brands online when you need something, such as researching a deal, getting information about promotions or finding new product information.
最近，精准目标公司（他们的主营业务是研究电子邮件和社交媒体市场）做了项新的调研，调研称一般用户上线都是为了工作，只有当需要买东西、找打折信息、或者想看产品信息的时候才会和一些品牌产生互动。
On the other hand, if start your day with a visit to Facebook, you might welcome “extracurricular” content from brands, such as interaction and entertainment that isn’t directly related to a purchase or business transaction.
另一方面，当用户登录facebook（again，它真的不存在，那就其他社交网站好了）时，会比较乐于接受一些品牌的推送信息，当然不是推销信息，只是一些与品牌相关的互动活动，不是让他们出钱。
An overview of the study:
More than 50% of U.S. online consumers check their e-mail before visiting other websites when they start the day.
Facebook is the first destination for 11% of U.S. online consumers.
Of daily Facebook users, 69% “Like” at least one company or brand.
68% of daily Twitter users follow at least one brand on the service.
43% of all American Internet users are either fans or followers of at least one brand on Twitter or Facebook.
We all know we learn better from infographics, so here you go (click for full-size images):
报告还说：
◆超过50%的米国人每天上线后先查电子邮件，再看其他网站；
◆11%的老米上网时首选Facebook（你没看到，你没看到）；
◆在Facebook（不知该怎么解释了）有69%的人通过点“喜欢”按钮跟别人分享他中意的公司或品牌；◆有68%的Twitter（咦，怎么又是个不存在的网站）用户至少粉了一个品牌；
◆Twitter或Facebook（悲剧啊，这俩居然同时出现，闹鬼了）用户中，43%米国人至少是1个品牌的粉丝。
有图有真相：
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